Whether you sell online or offline, as a business owner, you must have the aptitude to sell. And for selling, you need to communicate your ideas right. But then, comes the barrier of language. You should be able to connect with your customers and let them know about your product and services in the language they know. If you own a Magento based store, you need a Magento Multi Language Store Setup that has the potential to communicate with your clients in multiple languages.
Conduct some research in the market and you will find a Magento multi language extension that enables you to translate the store content automatically. You just need to integrate these extensions to your store and they take care of all your translation needs. So, what are the ways in which an extension can help? Let us check it out:
Using a Magento Multi-Language extension, you can translate the entire content on your website or parts of it. You can have a complete control over what you want to translate. Most of these extensions work on CRON processes. All you need to is select the CMS pages, reviews that you want to translate, product descriptions, page static blocks and let the translator work for you.
You might not want to translate the entire content of your store but just some parts of it. And to do that, you possibly cannot go through the whole website, jot down what you want to translate and manually translate the content. With the help of extension, you can search the strings of content on your store and translate them easily. You can also get the facility to change the default language from one to another.
Before deciding to buy a service/product, people often hover over the reviews section. If the reviews are in an unfamiliar language, they leave. Now this is quite disheartening! When your customers have been honest about the usefulness of your products, the message needs to reach out to the right customers. In short, “If you have it, you must flaunt it.” And a Magento translator extension enables you to do that.
Don’t lose out on sales just because of your inability to communicate in a particular language. Invest into a Magento multi language extension and enable your customers to read what they want, in their way!